Cadillac Escalade		Cadillac Escalade ESV

Cadillac

Considered the domestic luxury carmaker in the United States, Cadillac first became popular for manufacturing roomy, extravagant sedans targeted towards senior citizens. However, over recent years, the company has begun producing vehicles that attract a younger car and has expanded it’s line of automobiles to include luxury SUV’s, such as the popular Escalade, sports cars and two-passenger convertibles.

Competing with exotic car rental manufacturers based in Europe, such as Aston Martin, Mercedes Benz and BMW, Cadillac is based in the United States and is owned by automotive giant General Motors. The first United States automobile manufacturer to produce a car that uses a V8 engine, the company has spearheaded a lot of the technology that can be found in luxury automobiles today. From headlights that are controlled from the dash inside a car and thermostatic controls that monitor cooling systems to powerful V12 and V16 engines, Cadillac had built it all.

And while a Cadillac car rental is certainly powerful, the company is also known for creating vehicles that are appealing to the eye as well. After World War II, the company created chrome-laden, tailfinned vehicles that soon became the base of all post-war cars in the United States. One of these cars, the Coupe de Ville, became one of the fastest selling vehicles of the time and was incredibly popular amongst wealthy upper class citizens as well as stars in Hollywood.

Though the company was popular in the United States, the luxury car rental became harder to sell as gas prices rose. Feeling pressure from other luxury car manufacturers, who began designing smaller cars to accommodate the high gas prices, Cadillac began design sports cars and was forced to adopt a new design policy. A far cry from the brand’s typical curvy shape, the new design features stacked headlights and sharp lines that combined with new technology and luxurious amenities – resulting in a luxury vehicle for a new generation who valued speed, style and, above all, a lower gas bill.